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Hit Them Over the Head

JANUARY 14, 2014

Sometimes you just have to make the obvious more obvious.  Imagine the photograph here without the signs.  If they were not there, the average person could still make a pretty good guess as to what this company does. 

What this exhibitor, however, has done is take the guess work out of the process.  They want to leave no doubt that they can handle your interior decorating, painting, faux finishing, custom furniture, and draperies needs.  Now it works for both the average, and not-so-average, show guest.

David Zimmerman
Southern Shows Inc.

Topical: Exhibit Design  
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