Happy Kids
September 4, 2012
Kids are always ready to head home from a show long before their parents. If you have ever tried to sell mom or dad something while junior is tugging, whining, crying, fighting, or otherwise making it clear that “I want to go home NOW,” you know that it’s a challenge.
The answer is to be ready for them by bringing along distractions. Coloring books, an Etch-A-Sketch, action figures, mini-puzzles – anything that will keep them occupied, and make them forget they would rather be home.
David J Zimmerman
Southern Shows Inc.
comment | link
Bring On the Kids
September 18, 2012
In my last post, I suggested you bring along some distractions to divert little ones’ attention while you sell to the parents.
This week’s photo is an exhibitor that actually uses kids to bring in the parents. This home improvement company had a “jumpy castle” created just for them. The kids see it, jump in, and create a captive audience of young couples who may just need a new home addition for their growing family.
David J Zimmerman
Southern Shows Inc.
comment | link