The Women’s Show Series provides the opportunity to talk face-to-face with prospective or current customers, match marketing activities to the lifestyle of the event’s audience, and speak directly with, not at your customers. The shows attract educated, active, and hard working women who are responsible for making the purchasing decisions for their household or business.
The Women’s Show Series attracts the following audience:
AGE
· 19% 25 – 34
· 35% 35 – 44
· 21% 45 - 54
MARITAL STATUS
· 63% Married
· 17% Single
CHILDREN
· 43% Have one or more children living at home
EDUCATION
· 52% Have received undergraduate and graduate degrees
INCOME
· 19% $50,000 - $70,000
· 18% $40,000 - $49,999
· 20% $30,000 - $39,999
INTERESTS
· Beauty & Cosmetics
· Fashion
· Shopping
· Fitness & Exercise
· Cooking
· Entertaining
· Home Décor
· Arts & Crafts
· Travel
· Finance
OTHER
· 73% Homeowners (median value over $150,000)
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